Company News05 june 2014
By the end of the year two new Papa Pizziano restaurants will be opened in St. Petersburg
One out of two new Papa Pizziano restaurants planned to be opened in 2014 will be commissioned in the beginning of June, 2014. The second restaurant will be launched by the end of the year. ASTERA an alliance member of BNP Paribas Real Estate acted as a consultant in terms of finding premises.
In the beginning of June the second restaurant under Papa Pizziano brand will be opened on Zagorodny prospekt, 4 in St. Petersburg. The restaurant will occupy two floors of the building with total area of 243 sq.m. According to Mikhail Maslov, CEO of ‘0,75’ restaurant and Papa Pizziano restaurant chain, the facility is planned for 120 seats and the average check is 600 rubles. The restaurant will be ready to accept about 1000 guests a day. Restaurant’s menu is based on recipes of chain’s brand chef, Ivan Lazarev, who has participated in reality cooking show “Hell’s Kitchen”.
‘Papa Pizziano is an Italian restaurant with democratic prices. Its menu consists of classic pizzas and pastas, but on Zagorodny pr., 4, there will be also a confectionary. This project is very successful and we are planning on continuing its development. Restaurant on Zagorodny prospekt is only the second one of Papa Pizziano chain. The first one has been successfully operating for four years on Novocherkassky prospekt, 41/14. In 2014 one more restaurant of the chain will be probably opened in case if a good facility is found. We are planning to develop our Papa Pizziano Project in the area with high traffic flow, particularly near metro stations, in shopping complexes, etc.’, - notes Mikhail Maslov.
According to a restaurateur, there will be a meal delivery organized to the offices and home. Moreover, visitors will be able to take their food out with them.
‘Zagorodny prospekt is one of the busiest streets in St. Petersburg where different premises are presented, but mostly these are banks, public catering outlets and shoe stores. Rental rates are estimated from 2 to 6 thousand rubles per square meter. For facilities with the area of 200-300 sq.m rental rates are in the range from 2 to 3.5 thousand rubles per square meter. In my opinion, Zagorodny pr., 4 is an excellent place for the operator of public catering: first of all, it is located in the center of the city within immediate vicinity from two metro stations and some significant sights of St, Petersburg such as, Five Corners Square. Second, there is good traffic, and the facility is equipped with shop-windows which is very important for a restaurant,’ - comments Olga Atkachis, Head of Street-Retail Department at ASTERA an alliance member of BNP Paribas Real Estate.